The final point is a real-life check for people who check link profiles or rigorously interpret "high" or "low" qualities to create a denial list. advertisement Continue reading below Analyzing the backlink profiles of a competitive niche, we did find that there was a mix of links that could be considered to have a high degree of quality and variability in the metric. Ahrefs screenshots show a mix of link quality and domain rating (DR) on the bestcolleges.com page, which is ranked as "The Best Online University for Psychology". Sure, there are many potential and confounding variables that can affect you, but it's so commonplace that you can't ignore this fact. ahrefs link profile data What are the evaluation criteria?
My team and I scored using ghost mannequin effect service over 50 variables called PureGrade to understand how a site can have a positive, negative, or neutral impact based on main content (MC) and supplemental content. created. advertisement Continue reading below That said, Google uses an interesting scale, and in my opinion it offers too much freedom for evaluators. My team used these criteria to rank sites that are not necessarily covered by YMYL content. It is built on manual reviews of over 60,000 sites and thousands of pages across hundreds of enterprise-level projects. They also claim that Moz's spam score has "27 common features" that correlate with a significant amount of banned or punished sites. We do not recommend using Moz's Spam Score, PureGrade, or any other single indicator as the gospel for denying or investigating new sites.
However, it helps explain that you need to rate your site against a set of criteria, not just one or two. Google guides evaluators to use the lowest, lowest +, high +, high, medium +, medium, low +, lowest +, and lowest scales. Google Quality Evaluator Guideline Scale It is very important to note that this scale is used to rate ranking sites, not linked sites. This does not mean that you cannot use this scale to evaluate prospects. advertisement Continue reading below The purpose of this article is to correlate quality evaluator guidelines with linked survey review criteria, ideally just listing the elements of your site based on EAT from Google or search engine "algorithms". It's not what I've seen to drive improvements in rankings. The evaluator's guidelines